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Entertainment marketing & communication : selling branded performance, people, and places
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Sayre, Shay - Personal Name
658.80221 Say e
9780132345163
MARKETING
MARKETING COMMUNICATION
Consumer behavior
Communication in marketing
TOURISM--MARKETING
Reclame
United States
Amusement
Amusements--Marketing
Amusements--United States--Marketing
Communication in marketing--United States
Consumer behavior--United States
Entertainment events--United States--Marketing
Event-Marketing
Leisure industry--Marketing
Leisure industry--United States--Marketing
Performing arts--Marketing
Performing arts--United States--Marketing
Recreation--Marketing
Recreation--United States--Marketing
Tourism--United States--Marketing
MARKETING COMMUNICATION
Consumer behavior
Communication in marketing
TOURISM--MARKETING
Reclame
United States
Amusement
Amusements--Marketing
Amusements--United States--Marketing
Communication in marketing--United States
Consumer behavior--United States
Entertainment events--United States--Marketing
Event-Marketing
Leisure industry--Marketing
Leisure industry--United States--Marketing
Performing arts--Marketing
Performing arts--United States--Marketing
Recreation--Marketing
Recreation--United States--Marketing
Tourism--United States--Marketing
658.80221
Text
Indonesia
Pearson
2008
New Jersey
489 p.
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