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E-commerce : business, technology and society. Fourth Edition

This comprehensive guide to e-commerce emphasizes the three major driving forces behind e-commerce, to provide a coherent conceptual framework for understanding the field: technology change, business development and social issues.

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Detail Information

Series Title

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Call Number

658.8421 Lau e

Publisher

United States of America : Pearson., 2008

Collation

809 p.

Language

Indonesia

ISBN/ISSN

9780135009321

Classification

658.8421

Content Type

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Media Type

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Carrier Type

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Edition

Fourth Edition

Subject(s)

DIRECT MARKETING, TELEMARKETING, MULTILEVEL MARKET

Specific Detail Info

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Statement of Responsibility

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