Text

Consumer Behavior and Marketing Strategy. Seventh Edition

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Detail Information

Series Title

McGraw-Hill/Irwin series in marketing

Call Number

658.8342 Pet c

Publisher

New York : McGraw Hill., 2005

Collation

578 p.

Language

English

ISBN/ISSN

9780072864878

Classification

658.8342

Content Type

-

Media Type

-

Carrier Type

-

Edition

Seventh Edition

Subject(s)

MIDDLE MANAGER

Specific Detail Info

-

Statement of Responsibility

-

Other version/related

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