Consumer Behavior and Marketing Strategy. Seventh Edition

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Consumer Behavior and Marketing Strategy. Seventh Edition

Statement of Responsibility

Author(s)

Peter, J Paul - Personal Name
Olson, Jerry C - Personal Name

Grade (for Thesis)

Edition

Seventh Edition

Call Number

658.8342 Pet c

ISBN/ISSN

9780072864878

Subject(s)

Classification

658.8342

Series Title

McGraw-Hill/Irwin series in marketing

GMD

Text

Language

English

Publisher

McGraw Hill

Publishing Year

2005

Publishing Place

New York

Collation

578 p.

Specific Detail Info

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