Strategic management in the media : from theory to practice. Second Edition

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Strategic management in the media : from theory to practice. Second Edition

Statement of Responsibility

Author(s)

Kung, Lucy - Personal Name

Grade (for Thesis)

Edition

Second Edition

Call Number

302.23068 Kun s

ISBN/ISSN

9781473929500

Subject(s)

Strategic planning
MASS MEDIA -- MANAGEMENT

Classification

302.23068

Series Title

GMD

Text

Language

Publisher

SAGE

Publishing Year

2017

Publishing Place

Washington DC

Collation

237 p. ; 25 cm.

Specific Detail Info

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