Text

Strategic management : concepts and cases : a competitive advantage approach. Sixteenth Global Edition

For courses in strategy. A Practical, Skills-oriented Approach to Strategic Management In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions. MyManagementLab� not included. Students, if MyManagementLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyManagementLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyManagementLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Availability

Detail Information

Series Title

-

Call Number

658.4012 Dav s

Publisher

Boston : Pearson Education Limited., 2017

Collation

680 p. ; 28 cm.

Language

ISBN/ISSN

9781292148496

Classification

658.4012

Content Type

-

Media Type

-

Carrier Type

-

Edition

Sixteenth Global Edition

Subject(s)

Business planning
Strategic planning

Specific Detail Info

-

Statement of Responsibility

-

Other version/related

File Attachment