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Discovery-driven growth : a breakthrough process to reduce risk and seize opportunity

McGrath, Rita Gunther - Personal Name; MacMillan, Ian C. - Personal Name;

Based on extensive research and the authors' combined thirty years of experience, Discovery-Driven Growth provides a breakthrough system for managing strategic growth. You will learn how to identify and prioritize your company's full portfolio of opportunities - from new product lines to entirely new businesses. The authors then show how to best execute specific initiatives, test major project assumptions, and develop a culture that values disciplined experimentation and learning over meeting mindless and unrealistic goals. Tools for dealing with each challenge are backed by examples from companies, from small firms to global giants, that have successfully put these methods into practice.


Availability
#
My Library Hib 658.4063 Gra d
18/00110
Available
Detail Information
Series Title
-
Call Number
Hib 658.4063 Gra d
Publisher
Boston : Harvard Business School., 2009
Collation
vi, 249 p. ; 25 cm.
Language
English
ISBN/ISSN
9781591396857
Classification
658.4063
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
ORGANIZATIONAL EFFECTIVENESS
Strategic planning
CORPORATIONS - GROWTH - MANAGEMENT
Specific Detail Info
-
Statement of Responsibility
-
Other version/related

No other version available

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