Advertising and promotion : an integrated marketing communications perspective. Tenth Edition

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Advertising and promotion : an integrated marketing communications perspective. Tenth Edition

Belch, George E - Personal Name; Belch, Michael A. - Personal Name;

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My Library 659.1 Bel a

17/01660

Currently On Loan (Due on 2026-07-31)

My Library 659.1 Bel a

17/01661

Currently On Loan (Due on 2025-01-03)

My Library 659.1 Bel a

17/01662

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Detail Information

Series Title: -
Call Number: 659.1 Bel a
Publisher: United States of America : McGraw-Hill Education., 2015
Collation: 827 p.
Language: English
ISBN/ISSN: 9789814575119
Classification: 659.1
Content Type: -
Media Type: -
Carrier Type: -
Edition: Tenth Edition
Subject(s): ADVERTISING
SALES PROMOTION
Communication in marketing
Specific Detail Info: -
Statement of Responsibility: -

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