Marketing to millennials : reach the largest and most influential generation of consumers ever

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Marketing to millennials : reach the largest and most influential generation of consumers ever

Fromm, Jeff - Personal Name; Garton, Christie - Personal Name;

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My Library 658.834 Fro m

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Series Title: -
Call Number: 658.834 Fro m
Publisher: New York : AMACOM/ American Management Association., 2013
Collation: xix, 202 p. ; 23,5 cm.
Language: English
ISBN/ISSN: 9780814433225
Classification: 658.834
Content Type: -
Media Type: -
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Edition: -
Subject(s): TARGET MARKETING
Young adult consumers
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