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Marketing to millennials : reach the largest and most influential generation of consumers ever
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Statement of Responsibility
Author(s)
Fromm, Jeff
- Personal Name
Garton, Christie
- Personal Name
Grade (for Thesis)
Edition
Call Number
658.834 Fro m
ISBN/ISSN
9780814433225
Subject(s)
TARGET MARKETING
Young adult consumers
Classification
658.834
Series Title
GMD
Text
Language
English
Publisher
AMACOM/ American Management Association
Publishing Year
2013
Publishing Place
New York
Collation
xix, 202 p. ; 23,5 cm.
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