Manuscript

Analisis pengaruh attrativeness, trustworthiness,expertise dan congruence dari celebrity endorsement terhadap attitude toward advertising, dan attitude toward brand serta implikasinya pada purchase intention pada produk luwak white koffie telaah pada minoz Indonesia

Description Not Available

Availability

Detail Information

Series Title

-

Call Number

1213011000279

Publisher

Tangerang : Universitas Multimedia Nusantara., 2016

Collation

115 p. ; 30 cm.

Language

Indonesia

ISBN/ISSN

-

Classification

NONE

Content Type

-

Media Type

-

Carrier Type

-

Edition

-

Subject(s)

-

Specific Detail Info

-

Statement of Responsibility

Purnamaningasih

Other version/related

File Attachment