Text

Basic marketing : A global-managerial approach

Includes bibliographical references and indexes

Availability

Detail Information

Series Title

-

Call Number

658.820 Per b

Publisher

Chicago : Irwin., 1996

Collation

ilus., bwn. ; 27 cm.

Language

English

ISBN/ISSN

0256139903 025620687

Classification

658.820

Content Type

-

Media Type

-

Carrier Type

-

Edition

12

Subject(s)

SALES PROMOTION

Specific Detail Info

-

Statement of Responsibility

-

Other version/related

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