Manuscript

Analisis pengaruh perceived valence of logo change, deprivation curiosity, skepticism toward logo change terhadap resistance toward logo change, dan implikasinya terhadap brand attitude after logo change: telaah pada ketidak setujuan konsumen olx.co.id terhadap perubahan logo

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Publisher

Tangerang : Universitas Multimedia Nusantara., 2015

Collation

98 p. ; 30 cm.

Language

Indonesia

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Classification

NONE

Content Type

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Media Type

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Edition

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Subject(s)

Perceived valence

Specific Detail Info

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Statement of Responsibility

Anna Riana Putriya

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