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The Ad-Makers : How the Best TV Commercials are Produced

The Ad-Makers looks at the cinematic form where commerce and creativity collide most dramatically: the TV commercial. Featuring interviews from top professionals in the field, the book provides the kind of behind-the-scenes expertise that it usually takes a lifetime of professional practice to acquire. Gathered from the disciplines of cinematography, directing, producing and editing, the filmmakers tell the stories behind the making of some of the world's top commercials.

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Detail Information

Series Title

Creative professionals

Call Number

791.43 New a

Publisher

London : Ilex Press/ Ivy Press., 2013

Collation

302 p. ; 24 cm.

Language

English

ISBN/ISSN

9781781570579

Classification

791.43

Content Type

text

Media Type

unmediated

Carrier Type

volume

Edition

-

Subject(s)

MOVIES, FILM, CINEMA
TELEVISION
CINEMATOGRAPHY
TELEVISION COMMERCIALS
Photographic equipment & techniques
Radio & television industry

Specific Detail Info

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Statement of Responsibility

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