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A primer crisis communication theory : the fusion of theory and practice


The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of crisis communication. This discussion is followed by chapters each explaining a theory and using an evidence-based approach to explore how that theory illuminates and applies to crisis communication practice.
Frandsen, Finn, 1965- - Personal Name
Coombs, W. Timothy, 1960- - Personal Name
Johansen, Winni, 1954- - Personal Name
658.408 Fra p
9781032745794
658.408
Text
English
Routledge
2026
New York, NY
x, 208 p. ; 29 cm.
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