Social Media Campaigns : strategies for public relations and marketing. Third Edition

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Social Media Campaigns : strategies for public relations and marketing. Third Edition

This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today's communications professionals.

Includes Index

Statement of Responsibility

Carolyn Mae Kim and Matthew Prince, 2026

Author(s)

Kim, Carolyn Mae - Personal Name
Prince, Matthew - Personal Name

Grade (for Thesis)

Edition

Third Edition, 2026

Call Number

658.872 Kim s

ISBN/ISSN

9781032802510

Subject(s)

INTERNET MARKETING
PUBLIC RELATIONS
Internet in public relations
Social media

Classification

658.872

Series Title

GMD

Text

Language

English

Publisher

Routledge

Publishing Year

2026

Publishing Place

New York

Collation

xvi, 261 p. ; 24,5 cm.

Specific Detail Info

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