Text

Strategic brand management : building, measuring, and managing brand equity. Fifth Edition

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Detail Information

Series Title

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Call Number

658.827 Kel s

Publisher

England : Pearson Education Limited., 2020

Collation

-

Language

English

ISBN/ISSN

9781292314969

Classification

658.82722

Content Type

-

Media Type

-

Carrier Type

-

Edition

Fifth Edition

Subject(s)

BRAND NAME PRODUCTS, BUSINESS NAMES

Specific Detail Info

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Statement of Responsibility

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Other version/related

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