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Strategic communication : public relations at work

This complete introduction to the fundamentals of communication and public relations presents innovative and creative approaches to deliver 100 tools and tactics, over 30 theories and models, and three levels of strategy that underpin ...

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Series Title

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Call Number

659.2 Joh s

Publisher

New York : Routledge., 2021

Collation

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Language

English

ISBN/ISSN

9781760876432

Classification

659.2

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

PUBLIC RELATIONS
COMMUNICATION

Specific Detail Info

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