PHOTOGRAPHIC EQUIPMENT & TECHNIQUES. Exposure - the deceptively simple concept at the very heart of photography - has always been a subject of fascination to aspiring amateurs and professional photographers alike. Recent developments in digital technology have transformed the ways in which exposures can be manipulated, and this in turn has forced photographers to think about what they can achie…
Recent developments in digital technology have transformed the ways in which exposures can be manipulated. Michael Freeman takes the reader through this difficult and fast-moving area with an accesible method, using histograms and visual examples to explore the subtleties of the subject and enable the reader to shoot with confidence.
How climate influenced the design strategies of modernist architects Modern Architecture and Climate explores how leading architects of the twentieth century incorporated climate-mediating strategies into their designs, and shows how regional approaches to climate adaptability were essential to the development of modern architecture. Focusing on the period surrounding World War II—before foss…
ARCHITECTURAL RESEARCH METHODS ARCHITECTURE/GENERAL A PRACTICAL GUIDE TO RESEARCH FOR ARCHITECTS AND DESIGNERS—NOW UPDATED AND EXPANDED! From searching for the best glass to prevent glare to determining how clients might react to the color choice for restaurant walls, research is a crucial tool that architects must master in order to effectively address the technical, aesthetic, and behaviora…
This update of a classic text folds the new field of neuroscience for design into well-established environment-behavior (E-B) methods and approaches. Illustrated evidence-based building and open space case studies demonstrate E-B’s continuing design impact. Fundamental theory and practical research methods are presented for planning, programming, designing, and evaluating the effects of physi…
The bestselling guide to architectural drawing, with new information, examples, and resources Architectural Graphics is the classic bestselling reference by one of the leading global authorities on architectural design drawing, Francis D.K. Ching. Now in its sixth edition, this essential guide offers a comprehensive introduction to using graphic tools and drafting conventions to translate archi…
Information on how to design and illustrate comicbook superheros.
“Essential reading for anyone who wishes to make sense of the complex . . . world of contemporary art photography.” —Picture Professional
Develop your creative voice while acquiring the practical skills and confidence to use it with this new and fully updated edition of Mick Hurbis-Cherrier's filmmaking bible, Voice & Vision. Written for independent filmmakers and film students who want a solid grounding in the tools, techniques, and processes of narrative film, this comprehensive manual covers all of the essentials while keeping…
Conditional design is the sequel to Operative Design. This book will further explore the operative in a more detailed, intentional, and perhaps functional manner. Spatially, the conditional is the result of the operative. It is not a blind result however. Both terms work together to satisfy a formal manipulation through a set of opportunities for elements such as connections and apertures.
"A book that all animators will marvel at." —Computer Arts From the creators of the wildly successful Wallace and Gromit films and Chicken Run, here is a practical guide to making your own 3-D (or stop-action) animation, a practice whose robust presence in contemporary filmmaking continues strong. At the heart of the book is a guide to the process of 3-D animation today: a practical, fully il…
How do we ensure sustainable buildings perform as intended? The performance gap between predicted and actual energy use in new homes has been identified as key problem by government and industry experts. This updated edition is an illustrated practical design guide to delivering better energy performance in all types of new build homes. It introduces readers to the concept of the performance ga…
Updated and expanded, this new edition is the perfect starter text for students of film studies. The book illustrates basic film concepts in context and in depth. It addresses techniques and terminology used in film production and criticism, emphasizing thinking and writing critically and effectively. With reference to 460 new and existing images, the authors discuss contemporary films and film…
Many filmmakers struggle to find a place on the festival circuit because they don't have the right foundation for their submissions strategy. They think that all film festivals are basically the same. (Wrong.) They rush post-production to meet festival deadlines and consider test screenings to be optional. (Nope.) They think that sending out form emails to hundreds of festivals to ask for fee w…
FILM PRODUCTION TECHNIQUE: CREATING THE ACCOMPLISHED IMAGE, 5e, International Edition, combines extensive information on video production with a strong emphasis on how motion picture film can be integrated into a project's workflow. An invaluable resource for those with limited background in the field, it equips you with a solid foundation in the basics of film. Exploring cutting-edge technolog…
10 The Financials: Forecasting Without Fear -- 11 Sample Business Plan for a Fictional Company -- 12 Breaking the Rules: Documentary, Animation, and, Large Format -- 13 Other People's Money: Them That Has the Gold Makes Some of the Rules -- 14 Raising Money: Did Someone Say It Would Be Easy? -- Index
This classic text on storyboarding and visual communication has been updated with information on new media and expanded to incorporate an in-depth study of the use of color in storytelling.
The author polls several designers of different age groups and phases in their careers about what they consider “good designâ€?. Each has selected an existing design piece they feel to be good, based on their personal definition of what “goodâ€? is. The author also takes a critical look at the design to determine if it is effective with its target market and interviews the des…