Brand storytelling : put customers at the heart of your brand story. Second E…

From this book, we learn how to engage consumers through emotive storytelling to humanize your brand and achieve business growth. Index : page 233-238

Information nation : seven keys to information management compliance. Second …

This fully updated edition demonstrates how businesses can succeed in creating a new culture of information management compliance (IMC) by incorporating an IMC philosophy into a corporate governance structure. Expert advice and insight reveals the proven methodology that adopts the principles, controls, and discipline upon which many corporate compliance programs are built and explains how to a…

Managing in tough times

For the past decade or more, US and other foreign markets have ridden high on a growth phase, but that cycle of business seems to have lost momentum for a while, thanks to a recessionary economy. This book gives valuable insights into the reasons for the

Sales force management : A contemporary approach

Sales Force Management Will Help Sales Managers Align Resources And Strategic Effort To Gain An Edge Over Competitors. Grounded In Practical Applications, It Unites Theoretical Principles With Applied Examples And Case Studies, Demonstrating How Top Players Achieve Success.

Getting it Printed. Fourth Edition

Designers can save time, money and frustration with this essential guide to printing. Covering all of the topics that have made it a popular title for years, along with the latest developments in the industry, Getting It Printed features: * A comprehensive look at how to work with printers--everything from estimates, pricing and negotiating to trade customs and quality guidelines * Easy-to-foll…

The Sunday times : How to write a marketing plan. Second Edition

Edition

Second Edition

ISBN/ISSN

9780749432546

Collation

-

Series Title

-

Call Number

665.5 Wes t

Bussiness Process Management : A Rigorous Approach

What makes this book different.

Team roles at work

Indeks

Management Control System : Performance Measurement, Evaluation And Incentive…

With its unique range of case studies, real life examples and comprehensive coverage of the latest management control-related tools and techniques, Management Control Systems is the ideal guide to this complex and multidimensional subject for upper level undergraduates, postgraduates and practising professionals.

Introduction to Analog & digital communications. Second Edition

Edition

Second Edition

ISBN/ISSN

9780471432227

Collation

-

Series Title

-

Call Number

621.38 Hay i

Inspired Marketing

Edition

-

ISBN/ISSN

9798200648467

Collation

-

Series Title

-

Call Number

658.8 Per i

Strategic Management Concepts and Cases. Twelfth Edition

Edition

Twelfth Edition

ISBN/ISSN

9788120335660

Collation

-

Series Title

-

Call Number

658.401222 Dav s

Cost Management. Sixth Edition

Introduce your students to the dynamic, exciting nature of cost management as this edition demonstrates how today's conditions consistently require change in cost management systems. Hansen/Mowen/Guan's COST MANAGEMENT: ACCOUNTING AND CONTROL, 6e, International Edition, first covers functional-based cost and control and then activity-based cost systems, giving students the understanding and ski…

Principles of managerial accounting. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9780324640625

Collation

-

Series Title

-

Call Number

657.21 Ree p

Guerrilla Marketing in 30 Days

Start Your Guerrilla Marketing Power Plan The Father of Guerrilla Marketing, Jay Conrad Levinson, and marketing master Al Lautenslager equip you with a winning 30-day plan to revolutionize your marketing without depleting your budget. Armed with a daily dose of proven guerrilla principles, and the latest tactics and tools, you can reach your marketing goals, jump-start your sales, and watch you…

Extreme Toyota : Kontradiksi Radikal yang Memotori Kesuksesan di Pabrikan Ter…

Edition

-

ISBN/ISSN

9789797988326

Collation

297 p.

Series Title

-

Call Number

629.206822 OSO e

Intermediate accounting. Thirteenth Edition

The bestselling book on intermediate accounting, Kieso is an excellent reference for practicing accountants and an invaluable resource for anyone entering the field. It integrates FARS/Codification exercises, cases, and simulations into the chapters. This introduces readers to the codification project. They'll learn how to leverage everyday accounting programs like Excel, GLS, and other compute…

The best of brochure design 10

Edition

-

ISBN/ISSN

9781592534463

Collation

220 p.

Series Title

-

Call Number

686.225222 Chu t

Color Harmony Packaging

Edition

-

ISBN/ISSN

080665003073

Collation

-

Series Title

-

Call Number

658.564 Roc c

Full frontal Public relations PR

A guide on how to talk to the media and generate effective press coverage provides lighthearted case studies that illustrate key processes for building strategic and cost-effective press relationships.