Fundamentals of Futures and Options Markets. Eighth Pearson New International…

Based on Hull's Options, Futures and Other Derivatives, Fundamentals of Futures and Options Markets presents an accessible and student-friendly overview of the topic without the use of calculus. Packed with numerical examples and accounts of real-life situations, this text effectively guides students through the material while helping them prepare for the working world.

Principles of economics. Seventh Edition

With its clear and engaging writing style, PRINCIPLES OF ECONOMICS, Seventh Edition, continues to be one of the most popular books on economics available today. Mankiw emphasizes material that you are likely to find interesting about the economy (particularly if you are studying economics for the first time), including real-life scenarios, useful facts, and the many ways economic concepts play …

Mobile as 7th of the mass media: Cellphone, Cameraphone, Iphone, Smartphone

With the subtitle of Cellphone, Cameraphone, iPhone, Smartphone,Tomi's latest book takes readers to a journey of the most advancedcontent and media services deployed on mobile phones in the mostadvanced mobile telecoms countries such as Japan, South Korea, HongKong, Finland etc. He goes through the taxonomy of the seven massmedia, with an emphasis of what lessons can be learned when newermedia …

Modern Portfolio Theory and Investment Analysis. Seventh Edition

An update of a classic book in the field, Modern Portfolio Theory examines the characteristics and analysis of individual securities as well as the theory and practice of optimally combining securities into portfolios. It stresses the economic intuition behind the subject matter while presenting advanced concepts of investment analysis and portfolio management. Readers will also discover the st…

Leadership : enhancing the lessons of experience. Seventh Edition

Leadership: Enhancing the Lessons of Experience, 7e consists of 16 chapters, four of which cover specific leadership skills and qualities covered in each of the book's four sections. Hughes, Ginnett, and Curphy draw upon three different types of literature--empirical studies; interesting anecdotes, stories and findings; and leadership skills--to create a text that is personally relevant, intere…

Fundamentals of futures and options markets. Sixth Edition

This new edition presents a reader-friendly textbook with lots of numerical examples and accounts of real-life situations.

Communication and Human Behavior. Fifth Edition

Communication and Human Behavior offers students a broad introduction to the study of communication which is expansive yet integrated, that links theory to practice, and that is rigorous yet readable. Neither a watered-down treatment of the subject nor a how-to text, this new edition presumes that the study of communication in human affairs is a complex phenomenon with important and far-reachin…

Principles of economics. Fourth Edition

PRINCIPLES OF ECONOMICS continues to be the most popular and widely used text in the Economics classroom. The 4th edition features a strong revision of content in all 36 chapters while maintaining the clear and accessible writing style that is the hallmark of the highly respected author. The 4th edition also features an expanded instructor's resource package designed to assist instructors in co…

The television handbook. Fourth Edition

This reissue of Sandar Panikkarâe(tm)s 1959 book is based upon a series of lectures given at the Institut dâe(tm)Etude de Development Economique et Social, which spotlights the problems faced by the multitude of African and Asian states which achieved independence between 1945 and 1957. From Asia, the author discusses the plight of India, Pakistan, Burma, Indonesia, Ceylon, Vietnam, Cambodia,…

Human Communication Principles and concepts. Eleventh Edition

Intended for the introductory communication concepts course, this text focuses on the principles and contexts of communication studies. The award-winning authors link theory and research with fundamental concepts and create plentiful opportunities for students to apply their understanding and develop useful communication skills. Their exposition is seasoned with intriguing case studies and stim…

Economics. Eighth International Edition

'Economics' provides a serious analytical approach to the discipline by introducing the main ideas and then developing those ideas with the latest research, policy and data.

The Economics of Money, Banking, and Financial Markets. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9780321373120

Collation

679 p.

Series Title

-

Call Number

330 Mis t

Global Investments. Sixth Edition

For courses in International Investment. Global Investments, the Sixth Edition of the previously titled International Investments, provides accessible coverage of international capital markets using numerous examples to illustrate the applications of concepts and theories. The new title reflects the current understanding that the distinction between domestic and international is no longer relev…

Introduction to Mass Communication. Fifth Edition

Edition

Fifth Edition

ISBN/ISSN

9780071287593

Collation

516 p.

Series Title

-

Call Number

302.2322 Bar i

Introduction To Communication Research. Forth Edition

This introductory research text trains students to develop research arguments by designing studies, gathering research evidence, and thinking critically about them. This textbook is ideal for the student with little or no research background. Fundamental research issues are discussed in detail and provide building blocks for further study, giving students both comfort and knowledge. This textbo…

Traffic Engineering. Forth Edition

Traffic Engineering, 4e, is ideal for a one/two-semester undergraduate survey, and/or for graduate courses on Traffic Engineering, Highway Capacity Analysis, and Traffic Control and Operations. This unique text focuses on the key engineering skills required to practice traffic engineering in a modern setting. It includes material on the latest standards and criteria of the Manual on Uniform Tra…

Macroeconomics. Third Edition

Williamson's Macroeconomics uses a thoroughly modern approach that is consistent with the way that macroeconomic research is conducted today. The text builds macroeconomic models from a foundation of microeconomic principles. This methodology prepares students for further study in economics by allowing deeper insight into growth processes and business cycles, integrating the study of macroecono…

The Interpersonal Communication Book. Thirteenth Edition

Updated in its 13th edition, Joseph Devito's The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication. This thirteenth edition prese…

Introducing communication theory : analysis and application. Third Edition

Introducing Communication Theory: Analysis and Application focuses on the links among theory and everyday experiences. The text uses an engaging writing style to present the concept of theory, and helps students become insightful critical thinkers.

Communication Technology Update And Fundamentals. Twelfth Edition

"Communication Technology Update and Fundamentals" is the single best source for the latest developments, trends, and issues in communication technology. This updated edition features industry structure and regulation, history, and theory along with full coverage of the latest technologies.