Guide Media relations

Plot your course: setting your media strategy Cast your line: developing proactive media relations Caught on the hook: responding to media calls Count the catch: dealing with the financial media Batten down the hatches: handling the media in a crisis

Perang Suara : Bahasa dan Politik Pergerakan

Buku ini membahas hubungan antara bahasa dan politik pergerakan di Indonesia, khususnya aspek politik bahasa yang digunakan dalam media cetak dan perannya dalam kebangkitan gerakan politik dan kekuatan sosial selama perjuangan melawan kolonialisme.

Tourism : Principles, Practices, Philosophies. Twelfth Edition

Edition

Twelfth Edition

ISBN/ISSN

9788126563715

Collation

xviii, 494 p. ; 29 cm.

Series Title

-

Call Number

338.4791 Goe t

Finance : capital markets, financial management, and investment management

FINANCE Financial managers and investment professionals need a solid foundation in finance principles and applications in order to make the best decisions in today's ever-changing financial world. Written by the experienced author team of Frank Fabozzi and Pamela Peterson Drake, Finance examines the essential elements of this discipline and makes them understandable to a wide array of individua…

Lessons from the virtual classroom : the realities of online teaching. Second…

Lessons from the Virtual Classroom, Second Edition The second edition of the classic resource Lessons from the Cyberspace Classroom offers a comprehensive reference for faculty to hone their skills in becoming more effective online instructors. Thoroughly revised and updated to reflect recent changes and challenges that face online teachers, Lessons from the Virtual Classroom is filled with ill…

A guide to modern econometrics. Fifth Edition

A Guide to Modern Econometrics, Fifth Edition has become established as a highly successful textbook. It serves as a guide to alternative techniques in econometrics with an emphasis on intuition and the practical implementation of these approaches. This fifth edition builds upon the success of its predecessors. The text has been carefully checked and updated, taking into account recent developm…

Fraud auditing and forensic accounting. Fourth Edition

FRAUD AUDITING AND FORENSIC ACCOUNTING With the responsibility of detecting and preventing fraud falling heavily on the accounting profession, every accountant needs to recognize fraud and learn the tools and strategies necessary to catch it in time. Providing valuable information to those responsible for dealing with prevention and discovery of financial deception, Fraud Auditing and Forensic …

Behavioural Finance

Behavioural Finance builds on the knowledge and skills that students have already gained on an introductory finance or corporate finance course. The primary focus of the book is on how behavioural approaches extend what students already know. At each stage the theory is developed by application to the FTSE 100 companies and their valuation and strategy. This approach helps the reader understand…

Futures markets : theory and practice

Indeks

International Economic. Fifth Edition

Written for undergraduates taking courses in international economics, this text by Appleyard, Field and Cobb covers the basics of international economics, payments, exchange rates and macro policy and trade theory and policy.

Communication Theories. Second Edition

Edition

Second Edition

ISBN/ISSN

9780071238359

Collation

355 p.

Series Title

-

Call Number

302.20121 Mil c

Technical analysis explained : the successful investor's guide to spotting in…

Pring exposes individual investors to the value and legitimacy of technical analysis and provides the basic knowledge needed to understand, interpret, and predict major market moves. 250 illustrations.

Issues in economics today

Uses a format that allows instructors and students the flexibility to choose which issues they wish to cover in their one-semester survey course. The book begins with eight core theory chapters followed by thirty-four shorter issues. Chapters can be mixed and matched to create a customized course syllabus. It also discusses issues such as sports.

The Economy Today. Tenth Edition

Edition

Tenth Edition

ISBN/ISSN

9780072979114

Collation

764 p.

Series Title

-

Call Number

330 Sch t

The theory of interest. Third Edition

The third edition of The Theory of Interest is significantly revised and expanded from previous editions. The text covers the basic mathematical theory of interest as traditionally developed. The book is a thorough treatment of the mathematical theory and practical applications of compound interest, or mathematics of finance. The pedagogical approach of the second edition has been retained in t…

American Education. Fifteenth Edition

Clear, concise, and authoritative, American Education brings current issues and challenging perspectives to teacher educators’ classrooms. Revised every two years, the text provides an up-to-date introduction to the historical, political, social, and legal foundations of education and to the profession of teaching in the United States.

Contemporary labor economics. Tenth Edition

Contemporary Labor Economics 10e presents labor economics as an applied field of micro and macro theory, no longer an area tangential to the core of analytical economics, but rather a critical component of that core. In the Tenth edition, the authors deliver new and updated discussions of public policy issues and coverage of the current economic crisis, while still integrating traditional topic…

Anthropology : appreciating human diversity. Sixteenth edition

A leading name in anthropology, Conrad Philip Kottak continues to define student learning in the general anthropology course. Anthropology: Appreciating Human Diversity offers an up-to-date holistic introduction to general anthropology from the four-field perspective. Key themes of appreciating the experiences students bring to the classroom, appreciating human diversity, and appreciating the f…

Taking sides : clashing views on controversial issues in mass media and socie…

The Taking Sides Collection on McGraw-Hill CreateTM includes current controversial issues in a debate-style format designed to stimulate student interest and develop critical thinking skills. This Collection contains a multitude of current and classic issues to enhance and customize your course. You can browse the entire Taking Sides Collection on Create, or you can search by topic, author, or …

Cultural anthropology. Sixteenth edition

A leading name in anthropology, Conrad Philip Kottak continues to define student learning in the cultural anthropology course. Cultural Anthropology offers an up-to-date holistic introduction to general anthropology from the four-field perspective. Key themes of appreciating the experiences students bring to the classroom, appreciating human diversity, and appreciating the field of anthropology…