Services marketing : people, technology, strategy. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9781944659011

Collation

-

Series Title

-

Call Number

658.8 Lov s

Services marketing : people, technology, strategy. Seventh Edition.

Edition

Seventh Edition.

ISBN/ISSN

9780273756064

Collation

648 p.

Series Title

-

Call Number

658.822 Lov s

Designing brand identity : an essential guide for the whole branding team. Fo…

Edition

Fourth Edition

ISBN/ISSN

9781118099209

Collation

-

Series Title

-

Call Number

658.827 Whe d

Designing brand identity : an essential guide for the whole branding team. Fi…

Edition

Fifth Edition

ISBN/ISSN

9781118980828

Collation

324 p. ; 29 cm.

Series Title

-

Call Number

658.827 Whe d

Strategic brand management : building, measuring, and managing brand equity. …

Edition

Fifth Edition

ISBN/ISSN

9781292314969

Collation

-

Series Title

-

Call Number

658.827 Kel s

The Art of Game Design : a book of lenses. Third Edition.

Edition

Third Edition

ISBN/ISSN

9781138632059

Collation

-

Series Title

-

Call Number

794.8 Sch a

[Digital] lighting & rendering. Third Edition

This book teaches essential skills and concepts you can apply in any 3D rendering package, and includes tips and examples for Maya, LightWave 3D, Softimage XSI, 3D Studio MAX, Mental Ray, and other leading programs

Delivering value with BIM : a whole-of-life approach

Edition

-

ISBN/ISSN

9781138118997

Collation

344 p. ; 24 cm.

Series Title

-

Call Number

690.0684 San d

The ultimate guide to food styling : essential lessons for creating picture-p…

This book is a practical, visually rich handbook that teaches techniques for arranging, lighting, and photographing food to make it look appealing and professional. Index : page 268-272.

Autodesk Maya 2024 basics guide

This book is designed to give new users a solid understanding of the fundamental skills needed to create beautiful 3D models and stunning animations with Autodesk Maya. Glossary : page 613-620. Index : page 621-627.

The craft of research. Fifth edition.

This book offers a structured guide for conducting scholarly research, from formulating questions and gathering evidence to constructing and presenting compelling arguments across disciplines. Appendix : page 301-306. Index : page 307-314.

Adobe Illustrator Classroom in a Book (2021 Release)

Adobe Illustrator Classroom in a Book (2021 release) contains lessons that cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. Index : page 448-461.

The agile leader : how to create an agile business in the digital age. Second…

This book lays out clearly in eight steps how agile leaders empower their team to make decision quickly, evaluate correctly where the biggest opportunities are and mould their strategies around market dynamics and ever-changing needs. Index : page 209-216.

The cake bible. 35th anniversary edition, fully revised and updated.

This book is a definitive baking guide that offers meticulously tested, detailed recipes and techniques for a wide range of cakes—ranging from classic layer cakes to intricately decorated showstoppers—ensuring consistent, high-quality results. Index : page 667-684.

Artisan Italian baking at home : 60 authentic recipes for breads, focaccia, p…

This book will guide you through her timeless, expert methods for loaves, buns, pizzas, cakes and more with Italian bravado, as each impressive recipe is imbued with the memories of growing up in Rome and living in Milan. Index : page 154-160.

Adrian Frutiger - Typefaces : Complete Works. Second Edition.

This book is is a comprehensive monograph showcasing the life and legacy of renowned type designer Adrian Frutiger, detailing each of his typeface creations, their design development, and impact on typography. Notes : page 422-435. Index : page 438-444. Bibliography : page 445-449

Illustration : A Theoretical and Contextual Perspective. Third Edition.

This book delves into the role of illustration by exploring its theoretical foundations, visual language, and cultural contexts, offering a rich framework for understanding both the practice and significance of illustrated art. Glossary : page 239-243. Index : page 244-248.

User research : improve product and service design and enhance your UX resear…

This book tells how to Put the consumer back into the heart of your campaigns with this bestselling guide to user experience and research, offering practical and straightforward advice on the most up-to-date research methods. Index: page 317-323.

Experimental games : critique, play, and design in the age of gamification

This book examines how game designers incorporate critical commentary and playful mechanics into experimental game experiences, probing the intersections of social critique, player interaction, and gamified design strategies in contemporary gaming culture.

Financial management : principles and applications. Fourteenth Global Edition.

This book offers a thorough overview of core financial management concepts—such as time value of money, capital budgeting, financing decisions, risk assessment, and working capital management—while illustrating their practical application in real-world business settings. Glossary : page 699-706. Index : page 707-718.