BUSINESS PRINCIPLES AND MANAGEMENT 12E provides an introduction to business management concepts and principles in a realistic, investigative, and enriching manner. Business Operations are approached from the entrepreneurial and management perspective. All the functions of business management are covered extensively, including the use of technology and communication as tools of business. Explore…
Perhaps the single most important aspect of any successful brand, a color is often recognizable long before the form of a logo or the letters that make up a business name. A powerful tool when employed effectively, it can trigger a multiplicity of responses from the emotional or nostalgic to the covetous or inspirational. Rarely an accident, each arises out of a distinct dialogue where the bran…
Includes index
Hibah Silvanus Alvin
"This publication contains different contributions focused on the description of methods, processes and tools that can be adopted to achieve corporate internationalization goals and the importance of collecting all pertinent project knowledge that supports the adoption and utilization of digital marketing strategies for promoting the dissemination of corporate information"--
'New Business Layout' presents a visual snapshot of the layout designs that these global brands utilise for a range of different tasks within their companies including: flyers, adverts, financial statements, investor information, annual reports and many, many more. This is a fantastic tool for anyone looking for a foundation on which to base all aspects of presentation within business. 1000 col…
Fakultas ilmu komunikasi program studi ilmu komunikasi