The overriding philosophy of this text is to provide the instructor with comprehensive coverage of ethical and professional issues encountered by accounting professionals. The book is devoted to helping students cultivate the ethical commitment needed to ensure that their work meets the highest standards of integrity, independence, and objectivity. Ethical Obligations and Decision Making in Acc…
To start a successful business, you need a comprehensive toolbox full of effective financial and business techniques at your fingertips. Entrepreneurial Finance provides the essential tools and know-how you need to build a sturdy foundation for a profitable business. This practical road map guides you from crafting a meaningful business plan to raising your business to the next level. It offers…
Summary: 'Public Places Urban Spaces' provides a thorough introduction to the principles of urban design theory and practice. Authored by experts in the fields of urban design and planning, this edition has been updated with relevant examples to show students how principles have been put into practice.
• Anecdotes and insights from graphic-design stars • In association with the School of Visual Arts in New York City • This replaces ISBN 1-880559-99-4 Completely updated, this compelling collection of essays, interviews, and course syllabi is the ideal tool to help teachers and students keep up in the rapidly changing field of graphic design. Contributors, including Milton Glaser, Lou Dan…
This practical, hands-on volume will make it easy for readers to acquire the knowledge and skills they need, whether they use the book on the job or in a classroom.
The concept of "Curation" has rapidly moved from museums to mainstream media. As the sheer volume of Tweets, Likes, Blogs, YouTube videos, and emails overwhelm the web, publishers and brands are increasingly being asked to provide a human face to content organization and editorial curation. With the right framework, curation can be a powerful tool to help editorial meet new challenges.
The Definitive Guide to Communicating in Any Crisis “When facing an already difficult crisis, the last thing a company needs is to make it worse through its own communications – or lack thereof. As one who has lived through a number of [business] crises and served as an independent investigator of the crises of others, I consider Steven Fink’s book to be an excellent guide to avoiding col…
This book provides a comprehensive resource essential to a full understanding of modern spreadsheet skills needed for engineering and scientific computations. Appendix : 411-420. Bibliography : page 4. Index : page 422-431
There are many distinct pleasures associated with computer programming. Craftsmanship has its quiet rewards, the satisfaction that comes from building a useful object and making it work. Excitement arrives with the flash of insight that cracks a previously intractable problem. The spiritual quest for elegance can turn the hacker into an artist. There are pleasures in parsimony, in squeezing the…
Aspiring directors, cinematographers, editors, and producers, many of whom are now working professionals, learned the craft of visual storytelling from this book. This book blends story analysis with compositional strategies, citing examples then illustrated with the storyboards used for the actual films.
Numerical Methods for Engineers retains the instructional techniques that have made the text so successful. Chapra and Canale's unique approach opens each part of the text with sections called "Motivation" "Mathematical Background" and "Orientation". Each part closes with an "Epilogue" containing "Trade-Offs" "Important Relationships and Formulas" and "Advanced Methods and Additional References…
"Cinematic Motion has helped directors create a personal camera style and master complex staging challenges for over a decade. In response to the opportunities offered by digital technology, this second edition adds essential chapters on digital visualization and script breakdown."--Jacket.
An instant classic since its debut in 1991, Film Directing: Shot By Shot and its famous blue cover is one of the most well-known books on directing in the business, and is a favorite of professional directors as an on-set quick reference guide.
For courses in Human-Computer Interaction The Sixth Edition of Designing the User Interface provides a comprehensive, authoritative, and up-to-date introduction to the dynamic field of human-computer interaction (HCI) and user experience (UX) design. This classic book has defined and charted the astonishing evolution of user interfaces for three decades. Students and professionals learn practic…
Crisis Management: Planning for the Inevitable, the first book ever written on this topic, has helped thousands of companies around the world avoid the pitfalls of a crisis, or manage their way out of one. Its practical, hands-on advice and revealing behind-the-scenes case studies make it the leading book for Foutune companies, small-to-medium businesses, colleges and universities, and even gov…
When Indonesia was still known as the Dutch East Indies, images on postcards were often the first views foreigners had of this fascinating land, the world's largest archipelago.