Shows how writers can use mythic structure to give coherence and weight to both narrative fiction and nonfiction.
Data Mining: Practical Machine Learning Tools and Techniques, Third Edition, offers a thorough grounding in machine learning concepts as well as practical advice on applying machine learning tools and techniques in real-world data mining situations. This highly anticipated third edition of the most acclaimed work on data mining and machine learning will teach you everything you need to know abo…
Market-leading ORGANIZATION DEVELOPMENT AND CHANGE, 10th Edition blends rigor and relevance in a comprehensive and clear presentation. The authors work from a strong theoretical foundation to describe, in practical terms, how behavioral science knowledge can be used to develop organizational strategies, structures, and processes. Important Notice: Media content referenced within the product des…
Data Mining: Practical Machine Learning Tools and Techniques, Fifth Edition, offers a thorough grounding in machine learning concepts, along with practical advice on applying these tools and techniques in real-world data mining situations. Included Appendix, Bibliography, and Index
The #1 practical, hands-on guide to developing systems based on embedded Linux - fully updated with extensive new coverage * *Helps programmers rapidly climb the learning curve, maximize productivity, and handle today's most important development challenges. *Contains new chapters on PCI Subsystem, Hotplug and UDEV, USB, and reducing boot time. *Offers practical coverage of Flash-resident files…
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Build a powerful social media strategy to increase buzz—and the bottom line “Whether you’re Fortune 500 or a small business owner, if you’re looking for success in this field, you owe it to yourself to read this book.” —George G. Smith Jr., Social Strategist, PepsiCo “After working with hundreds of organizations in their efforts to adopt social technologies, I can safely say The S…
In this book, veteran game developers, academics, journalists, and others provide their processes and experiences with level design. Each provides a unique perspective representing multiple steps of the process for interacting with and creating game levels - experiencing levels, designing levels, constructing levels, and testing levels. These diverse perspectives offer readers a window into the…
This book provides foundational methodology for optimal use of graphics that begins with HTML and CSS, and delves into the worlds of typography, color, transparency, accessibility, imagery, and layout for optimal delivery on all the different devices people use today. It serves beginners and intermediate web builders alike with a complete foundation needed to create successful illustrative and …
The most practical leadership textbook on the market, LEADERSHIP 6e uses a unique three-pronged approach to teach leadership concepts and theory. The authors combine traditional theory with cutting-edge leadership topics in a concise presentation packed with real-world examples. The text puts students in the leadership role, engaging them in applying the concepts and providing step-by-step beha…
Learn the basic "grammar" of editing films and videos in Grammar of the Edit! This book shows you in no uncertain terms (independently of software) what you absolutely need to know to edit your video production. Whether you are just learning how to edit or you need a refresher, this book gives you a basic toolkit to understand the basic terms and the common practices of editing to help create a…
Your deadline just got moved up. Your artist has never worked with Flash before. Your inner programmer is telling you that no OOP is a big Oops! Any Flash developer can share similar tales of woe. This book breaks down the process of Flash game development into simple, approachable steps. Never heard of a game loop before? No idea what a design pattern is? No problem! Chris Griffith gives you r…
A timeless book on the core concepts of film editing.