Excellent Career Begins with Excellent Education

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Found 1 from your keywords: author="Smith, Paul"

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Lead with a story : a guide to crafting business narratives that captivate, c…

Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling technique…

Edition: -
ISBN/ISSN: 9780814420300
Collation: viii, 280 p. ; 24 cm.
Series Title: -
Call Number: 658.45 Smi l

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