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Innovation management and new product development
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: Trott, Paul -
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BrandingUSA 4
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: Pedersen, B. Martin -
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Creativity in product innovation
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: Goldenberg, Jacob -
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Contagious: rahasia di balik produk dan gagasan yang populer
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: Berger, Jonah -
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Manajemen Kualitas Produk dan Jasa
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: Yamit, Zulian -
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Innovation Management and New Product Development 4ed
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: Trott, Paul -
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Principles of marketing : an Asian perspective
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: Kotler, Philip - Armstrong, Gary - Ang, Swee Hoon - Leong, Siew Meng -
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Juicing the orange : how to turn creativity into a powerful business advantage
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: Fallon, Pat - Senn, Fred -
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The hero and the outlaw : building extraordinary brands through the power of archetypes
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: Mark, Margaret -
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