Corporate branding : areas, arenas and approaches

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Corporate branding : areas, arenas and approaches

Statement of Responsibility

Author(s)

Melewar, T. C - Personal Name

Grade (for Thesis)

Edition

Call Number

658.827 Mel c

ISBN/ISSN

9780415721127

Subject(s)

Consumers' preferences

Classification

658.827

Series Title

GMD

Text

Language

English

Publisher

Routledge

Publishing Year

2015

Publishing Place

New York

Collation

Specific Detail Info

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