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Analisis pengaruh attractiviness, expertise, trustworthiness dari endorser terhadap brand credibility dan consumer-based brand equity



Triadi Pudiawan Erhan
Bahrunsyah, Achmad - Personal Name
A
1113011000174
NONE
Manuscript
Indonesia
Universitas Multimedia Nusantara
2015
Tangerang
186 p. ; 30 cm.
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