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Strategic brand management : building, measuring, and managing brand equity
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: Keller, Kevin Lane - Swaminathan, Vanitha -
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Marketing management 14th edition
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: Kotler, Philip - Keller, Kevin Lane -
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Manajemen Pemasaran (Edisi 12 jilid 2)
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: Kotler, Philip - Keller, Kevin Lane -
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Marketing management : an Asian perspective 7th Ed.
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: Kotler, Philip - Keller, Kevin Lane - Ang, Swee Hoon - Leong, Siew Meng - Tan, Chin Tiong -
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Marketing Management ed-15
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: Kotler, Philip - Keller, Kevin Lane -
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Strategic Brand Management
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: Keller, Kevin Lane -
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