APA Style

Blakeman, R, 1. (2015). Integrated marketing communication : creative strategy from idea to implementation. Second Edition (Second Edition). New York: Rowman & Littlefield.

MLA Style

Blakeman, Robyn,, 1958–. "Integrated marketing communication : creative strategy from idea to implementation. Second Edition". Second Edition New York: Rowman & Littlefield, 2015. Text.