APA Style

King, K, A. (2015). The Complete Guide to B2B Marketing : New Tactics, Tools, and Techniques to Compete in the Digital Economy . Upper Saddle River: Pearson.

MLA Style

King, Kim, Ann. "The Complete Guide to B2B Marketing : New Tactics, Tools, and Techniques to Compete in the Digital Economy". Upper Saddle River: Pearson, 2015. Text.