APA Style

Raghunathan, B., Maiya, R. (2018). SMACing the Bank : How to Use Social Media, Mobility, Analytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Experience . Boca Raton: CRC Press.

MLA Style

Raghunathan, Balaji., Maiya, Rajashekara. "SMACing the Bank : How to Use Social Media, Mobility, Analytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Experience". Boca Raton: CRC Press, 2018. Text.