APA Style

Belch, G, E., Belch, M, A. (2015). Advertising and promotion : an integrated marketing communications perspective. Tenth Edition (Tenth Edition). United States of America: McGraw-Hill Education.

MLA Style

Belch, George, E., Belch, Michael, A.. "Advertising and promotion : an integrated marketing communications perspective. Tenth Edition". Tenth Edition United States of America: McGraw-Hill Education, 2015. Text.