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<title>The Future of Hybrid Marketing :</title>
<subTitle>strategi, taktik, dan inovasi terbaru pemasaran untuk pertumbuhan dan keberlanjutan bisnis</subTitle>
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<name type="Personal Name" authority="">
<namePart>Afifah N. Andini</namePart>
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<name type="Personal Name" authority="">
<namePart>Whindy Yoevestian</namePart>
<role><roleTerm type="text">Editor</roleTerm></role>
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<name type="Personal Name" authority="">
<namePart>Napitupulu, Elfrida Viesta</namePart>
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<name type="Personal Name" authority="">
<namePart>Harman</namePart>
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<place><placeTerm type="text">Jakarta</placeTerm></place>
<publisher>Elex Media Komputindo</publisher>
<dateIssued>2025</dateIssued>
<issuance>monographic</issuance>
<edition>Edisi Pertama</edition>
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<extent>xxiv, 284 p. ; 23 cm.</extent>
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<note>Buku ini membahas strategi pemasaran yang menggabungkan pendekatan tradisional dan digital untuk menghadapi era bisnis yang dinamis.

Lampiran : halaman 278-279. Bibliografi : halaman 280-282</note>
<subject authority=""><topic>MARKETING DISTRIBUTION</topic></subject>
<subject authority=""><topic>HYBRID MARKETING</topic></subject>
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