The golden age of data media analytics in study & practice Grady, Don A. Primary Author mixed material bibliography London Routledge 2021 monographic en English
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278 p. ; 26 cm. Electronic Media Research Series This book summarizes the insights of analytics practitioners regarding the current state of legacy media analysis and social media analytics. Topics covered include the evolution of media technologies, the teaching of media measurement and analytics, the transition taking place in media research, and the use of media analytics to answer meaningful questions, drive content creation, and engage with audiences. Media Analytics Data-Driven Media DIGITAL JOURNALISM 070.59781032176437 UMN Library Excellent Career Begins with Excellent Education 070.5 Gra g 25/00110 My Library 070.5 Gra g 122654516067da438d9c4de7.89345613.jpg 1004878 2025-03-19 11:09:49 2026-05-05 13:35:31 machine generated