APA Style
Best, R, J. (2013).
Market-based management : strategies for growing customer value and profitability, sixth edition (sixth edition).
Upper Saddle River, N.J.:
Pearson Education.
MLA Style
Best, Roger, J.
"Market-based management : strategies for growing customer value and profitability, sixth edition".
sixth edition
Upper Saddle River, N.J.:
Pearson Education,
2013.
Text.