Social media marketing. Fourth Edition

Social media marketing. Fourth Edition Tuten, Tracy L Primary Author mixed material bibliography London SAGE Publications 2021 monographic Fourth Edition en English With a balance of essential theory and practical application, the text has been thoroughly revised to reflect the latest developments in social media marketing research and practice. 11 new case studies have been added to the 'Case Zone', including TikTok, LEGO, Nespresso and Puma ONLINE SOCIAL NETWORK -- ECONOMIC ASPECTS SOCIAL MEDIA -- ECONOMIC ASPECTS Internet advertising 658.8729781529731989 UMN Library Excellent Career Begins with Excellent Education 658.872 Tut s 21/00615 Kampus Menara Kompas 658.872 Tut s 175624932262bbf37dae1cb2.49736347.jpg 1000115 2022-06-29 13:38:53 2026-05-05 13:28:20 machine generated