Monster loyalty : how Lady Gaga turns followers into fanatics

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Monster loyalty : how Lady Gaga turns followers into fanatics

Statement of Responsibility

Author(s)

Huba, Jackie - Personal Name

Grade (for Thesis)

Edition

Call Number

658.8343 Hub m

ISBN/ISSN

9781591846505

Subject(s)

BRAND NAME PRODUCTS, SELLING, MARKETING

Classification

658.8343

Series Title

GMD

Text

Language

English

Publisher

The Penguin Group

Publishing Year

2013

Publishing Place

New York

Collation

214 p. ; 22 cm

Specific Detail Info

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