Positioning : the battle for your mind

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Positioning : the battle for your mind

Statement of Responsibility

Author(s)

Ries, Al - Personal Name
Trout, Jack - Personal Name

Grade (for Thesis)

Edition

Call Number

659.1 Rie p

ISBN/ISSN

9780071373586

Subject(s)

POSITIONING (ADVERTISING)

Classification

659.1

Series Title

GMD

Text

Language

Publisher

McGraw-Hill

Publishing Year

2010

Publishing Place

New York

Collation

213 p. ; 21 cm.

Specific Detail Info

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