Strategic Brand Management

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Strategic Brand Management

Statement of Responsibility

Author(s)

Keller, Kevin Lane - Personal Name

Grade (for Thesis)

Edition

Call Number

658.82722 Kel s

ISBN/ISSN

9780132336222

Subject(s)

BRAND NAME PRODUCTS, BUSINESS NAMES

Classification

658.82722

Series Title

GMD

Text

Language

Indonesia

Publisher

Pearson

Publishing Year

2008

Publishing Place

New Jersey

Collation

692 p.

Specific Detail Info

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